Higher Purpose in Business: Converting Personal Conscience Into 'Good Action'
- Lynn Hinderaker
- Jan 29, 2022
- 2 min read
Updated: Feb 1, 2022
by Lynn Hinderaker newbraska.com/credibility

Most businesspeople - no matter how linear, logical and materialistic they seem - come to a point where they wish they knew who they really were, what they are supposed to be doing and how to evolve to a place beyond mere achievement and the everyday fracas for profits, market share, productivity, etc.
They want to go beyond success to significance and they know it begins inside. However, there's a hitch.
The truth of man’s inner evolution is nothing if practiced by itself without any realization of its goal - which is the good action it leads to. The union of inner truth and external good action leads to bliss - not ordinary happiness, but a state which is complete and full in itself.

This union is 'self-creating' through its own power because it has the elements of truth and good, fused in union. From the fusion or marriage of these two elements, we attract the assistance of higher power.
But if we use the knowledge simply to bolster our relative position in life or to stoke our vanity and self-love, we lose the connection with the mystery of conjunction - of fusion.
Stir yourself to become a fusionary, an executive who can look deep inside while orchestrating external events. When you experience anger, envy or pride, remember these are indicators that you are operating at one level, driven by ego. Have compassion for yourself; compassion is a function of non-judgmental self observation that can - if you're lucky - lead to the cultivation of conscience.

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