Build trust easily, get back in the game.
67% of all prospects think they understand the problem your product solves, so they don't need to call on your sales team to discuss.
This pattern pulls you out of the game.
Business developers have never had such a difficult time. Buyers are time-starved and distrustful. Face to face dialogue is strained because of Covid. Content and native advertising offset this difficult trend. Salespeople can focus on sharing insider tips, a tactic that prospects respect.
BRING YOUR VALUE PROPOSITION TO LIFE WITH HELPFUL CONTENT. ACCELERATE OUT OF THE PANDEMIC SLUMP WITH A STEADY STREAM OF ARTICLES, PODCASTS AND VIDEOS THAT TELL YOUR STORY IN INTERESTING, USEFUL WAYS.
22% more engaging than online banner ads. Offers information readers are already seeking out.
14% more likely to seek additional information about your company than after seeing a display ad.
70% of consumers want to learn about products through content; they respond to thoughtful 'subject-'matter' expertise.
Discuss your brand story, your industry trends, your customer types and your employee culture with NEWbraska™ Partners.
3000 emails and targeted Facebook ads will motivate new customers to read the articles and watch the videos that have been created about you, your industry and your company. The storytellers at NEWbraska Partners will engage the marketplace and motivate them to visit the NEWbraska site and learn about the Nebraska companies that can solve their problems.
Advertorials, PowerPoints, infographics, essays, reviews, storytelling, white papers, research. Gets prospect interested by sharing useful information.
Audio podcasts, audio interviews with business owners and industry experts, heard on Soundcloud and elsewhere.
One to two minute educational videos that use music and compelling graphics to motivate prospects to act now.
Awareness of the problem
Understanding how problem can be solved
Desire to solve the problem with a specific vendor
STARTING AT ONLY $395 / MO.
WHY FORESIGHTED BUSINESS LEADERS IN NEBRASKA PREFER
1. Drives prequalified prospects to your website. Creates MQL (marketing-qualified leads).
2. Stimulates momentum while competitors wring their hands.
3. Accelerates top-to-bottom sales funnel activity.
4. Sales reps close deals faster.
5. Attracts high-skill talent because your firm looks more 'interesting.'
6. Affordable pricing makes ROI easy.
"We are a 'high-purpose' organization. Content marketing is a natural way to express our mission, especially during this Covid period. The NEWbraska team can tell our story creatively."